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How poor commercial ads can weaken a brand



Palm Pre was launched in 2009.
In my own opinion, the ad used in launching the phone on the market was quite boring. Nothing interesting, nothing new or unique. Was this ad meant to show the phone is for mainstream or only for strange people? Some call the ad creepy. I agree.

At least for me the Palm's ad did not work. I did not buy a Palm Pre.
Read more about Palm Pre's creepy ads here

Compare the above with a fan made ad...

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